India, 22 July 2025 — In the spirit of Raksha Bandhan, Adhyay Wellness, a modern Ayurveda brand rooted in ancient self-care rituals, continues its heartfelt annual tradition of community collaboration — this time with a purpose that goes beyond gifting.
This year, Adhyay Wellness has once again partnered with Specko Brainy, a self-help group led by Mrs. Manju Kaushal that empowers differently-abled children through skill-based initiatives. As part of this special initiative, every order placed on the Adhyay Wellness platform will include a handmade rakhi crafted by the children of Specko Brainy — a token of love, inclusion, and resilience.
All proceeds from these rakhis will go directly to the children involved, fostering emotional confidence and financial independence.
“We have been working with Adhyay Wellness for over three years now, and our kids truly enjoy the process. Swati has always been deeply involved in what the children create and truly understands the value of impact. This partnership is not charity — it’s empowerment,” says Manju Kaushal, Founder of Specko Brainy.
Long before mainstream attention shifted toward inclusivity, especially after the release of Sitare Zameen Par, Adhyay Wellness has been quietly championing this cause. Each festive season, the brand involves Specko Brainy’s children in creating handcrafted gifts — from rakhis to diyas — nurturing not just artistry, but also dignity and self-worth.
Specko Brainy was born out of a personal journey. When Manju Kaushal discovered her son had Down Syndrome, she refused to let a diagnosis limit his future. What began as a mission for one child has grown into a nurturing space for many.
“While I completely agree with Manju Aunty, it’s the kids’ pride and happiness in their work that truly fills my heart,” shares Swati Vakharia, Founder of Adhyay Wellness. “Their creations aren’t just beautiful — they carry meaning. This initiative is a small way to honour their spirit.”
This Raksha Bandhan, Adhyay Wellness invites its community to celebrate not just the sacred bond between siblings, but also a shared belief in love, dignity, and the limitless potential of every child.
Every rakhi tells a story — of resilience, creativity, and the power of community. It’s not just a gift; it’s a step toward a more inclusive, compassionate world.
About Adhyay Wellness
Adhyay Wellness is a modern Ayurveda brand committed to reviving ancient self-care rituals for today’s lifestyle. Beyond products, the brand is a movement — advocating for empathy, empowerment, and meaningful impact.
About Specko Brainy
Specko Brainy is a self-help group supporting differently-abled children through vocational training, skill-building, and community engagement. Founded by Manju Kaushal, it creates inclusive opportunities for children with special needs to learn, grow, and thrive.
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